Career-Integrated Entrepreneur™
Build income options alongside your career
I help mid-career corporate women
turn their expertise into a profitable side business alongside their corporare career.
Building a second income stream that gives you career choice and long term security.
MEET The coach
Hello friend
I am Cindy, founder of Hustle with Heels company and creator of The Career-Integrated Entrepreneur™ brand.
I’ve spent nearly two decades in financial services and wealth management, working in high-responsibility environments where performance, trust, and long-term thinking matter.
Alongside my career, I built income options- not as an exit plan, but as a way to strengthen how I made career decisions and how I showed up professionally.
That experience shaped my perspective on modern careers:
Relying on one income stream no longer works in the modern career. Building income optionality is independent of whether you stay in corporate long-term or eventually choose a different direction. It’s a way of expanding capability and leverage inside your career, so decisions feel calmer, more considered, and less reactive.
Today, I work with mid-career corporate women who want to expand their income options without stepping off their career path – using their existing expertise to build leverage, confidence, and flexibility over time.
The work of building an income optionality is a process, not a destination. It helps you operate with more choice, clarity, and control – whatever you decide your future holds. It strengthens your position now, regardless of what you choose later.
CHOOSE YOUR EXPERIENCE
Work With Me
Free Download
Click on each picture to download these guides for FREE.
Want more resources? Click below button for more!
Why Consider Building a Coaching Income Alongside Your Career
01. Income Optionality Creates Real Choice
In the modern career, stability comes from building income options alongside your career, not relying on a single outcome.
Income optionality gives you real choice in how you respond to change, without forcing decisions before you’re ready.
02. Diversified Income creates career resiliance
Being employable doesn’t remove dependency when all income flows through one employment.
Diversified income reduces pressure and creates career resilience; it gives you more room to think clearly, negotiate confidently, and act intentionally.
03. Career + Asset Means Owning What You Build
Your career may give you a stable income, but it is not something you own. Building income options means creating an asset you own, using your expertise, that you control – whether you stay in corporate long-term or eventually choose a different direction.
Subscribe the Sunday Newsletter
Join The Career-Integrated Entrepreneur™ Sunday Newsletter for practical, corporate-safe strategies to turn your expertise into a second income stream, in 5-10 hours/week, without burnout or hustle culture.
The Career-Integrated EntrepreneurTM Podcast
new episode every Wednesday
The Career-Integrated Entrepreneur™ is the podcast for mid-career corporate women who want to create income options and impact by building an online coaching or consulting business on the side – without walking away from the corporate career they’ve worked hard to build.
Hosted by Cindy Excell, Private Wealth Manager turned Business Coach.
This show goes beyond the hype of “going all in” and shows you what it really takes to start and grow a side business with limited time, big responsibilities, and zero desire to burn out.
Through real talk, simple strategies, and honest behind-the-scenes insights, you’ll learn how to build a side business that complements your life and corporate career, not competes with it.
If you are interested in turning your expertise into strategic income options that support your career momentum, not disrupt it, then subscribe to the podcast on Apple Podcast or Spotify.
New episodes weekly.
Latest on the Newsletter
-
The Old Career Advice That No Longer Works in Today’s Economy
“Just do a good job” used to be solid career advice. Today, it’s simply the baseline. In an economy shaped by constant change,…
-
You Don’t Have a Time Problem. You Have a Structure Problem.
Most busy, capable corporate women struggle with their side business, not because they lack time. They struggle because they’re waiting for life to…
-
The Biggest Lie About Second Income Streams for Professionals
Wanting a second income doesn’t mean you want out of your job. This newsletter breaks down the biggest myth professionals believe about side income and why it’s holding them back.
